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Discover everything from the nitty gritty of operations…to how you can attract more members and build a loyal following.
What are your coworking members really buying?
"People don't want to buy a quarter-inch drill. They want a quarter-inch hole." This is an old marketing quote which speaks to selling benefits over features. I came across a great example of this when I was ordering a sushi lunch last Monday. (Don’t judge me, the...
6 tips on raising money for your coworking business (pre-launch)
First a small disclaimer, and a useful resource... There will certainly be people better placed than me to advise on doing a fund raise. And the below is by no means comprehensive. But my aim is to add a few useful thoughts into the mix. Please do get in touch if you...
The Coworking Operations Starter Pack
One thing that surprised me when I opened my first coworking space was how operationally intensive it was. I spent the first few months (ahem...probably years), feeling like I was chasing my tail and never really on top of things. But I also realised the good news -...
No Mission, No Mojo
One thing is for sure when you set up a new business. However the tides turn and however successful things pan out, you learn A LOT. I’ve learnt a lot in the first two months of Monday Works, reviewing coworking spaces and zooming with various operators. But one...
Delighting a handful of people
When we’re attempting to attract more coworking members the temptation is to round the edges or go more beige in an attempt not to put people off. To try and persuade a greater portion of ‘everyone’ to join our ranks. This is what I would call the ‘all things to...
Why you won’t regret investing in technology for your workspace
Figuring out what technology your workspace needs can be a painful process. But my advice would be it’s well worth while navigating that pain and investing in fully automating your space. There’s no one size fits all though, so before you dive in you’ll need to...
How to design flexible workspaces people will love
Here are 5 guiding principles to consider when designing a flexible workspace. I’ve tried as much as possible to keep them high level so they will be relevant to a range of projects. Principle 1: v is for variety Debate rages between the merits of open plan vs closed...